Thriving business model around free security (sponsor presentation)

Milos Korenko Avast Software

A great man once said, 'A vision without action is just a dream. Action without vision just passes time. But a vision with action can change the world.' It will soon be 10 years since we decided to take the big, uncertain step to offer our flagship product for free. We had the vision that providing free security to half of the world would give us enough economy of scale to build a successful business around it.

Big steps are risky. During the 1st month, only 93 users downloaded our product. It took the next 30 months to reach the first million. But we persisted... and today we add 1 million more active users every two weeks to a business that is truly thriving.

If you would like to know how we did it, please join our presentation.

(Sponsor presentation)


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